舒華體育，國(guó)內(nèi)領(lǐng)先的科學(xué)運(yùn)動(dòng)服務(wù)商，創(chuàng)立于1996年，2020年在上海證券交易所主板上市（股票代碼：605299.SH）。2017年，舒華被國(guó)家體育總局評(píng)為“國(guó)家體育產(chǎn)業(yè)示范單位”；2017-2022年，舒華連續(xù)六年獲評(píng)“中國(guó)輕工業(yè)健身器材行業(yè)十強(qiáng)企業(yè)”。

Shuhua Sports, a leading scientific fitness service in China, was founded in 1996. It Listed on the main board of the Shanghai Stock Exchange in 2020 (stock code: 605299.SH). In 2017, Shuhua was honored as "National Sports Industry Model Company" by the General Administration of Sport of China. From 2017 to 2022, Shuhua was awarded as the "China\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\'s Light Industry Fitness equipment industry top ten enterprises" for six consecutive years.

舒華秉承“讓簡(jiǎn)單運(yùn)動(dòng)融入每個(gè)人的生活”的使命，推廣“科學(xué)運(yùn)動(dòng)”品牌定位，堅(jiān)持為家用、商用、戶(hù)外等場(chǎng)景提供專(zhuān)業(yè)、智能的健身解決方案，產(chǎn)品涵蓋家庭健身、商用健身、全民健身、體能訓(xùn)練、康養(yǎng)健身、校園體育等解決方案的產(chǎn)品和培訓(xùn)服務(wù)、商業(yè)空間道具等領(lǐng)域，讓科學(xué)運(yùn)動(dòng)服務(wù)覆蓋全場(chǎng)景、全人群。一直以來(lái)，舒華積極推進(jìn)數(shù)字化轉(zhuǎn)型，致力于打造“硬件+軟件+課程內(nèi)容+專(zhuān)業(yè)健身教練”的健身平臺(tái)，全球業(yè)務(wù)已覆蓋70多個(gè)國(guó)家和地區(qū)，建立了近千家線(xiàn)上線(xiàn)下銷(xiāo)售和服務(wù)一體化渠道。

Shuhua adheres to the mission of “bring easy way of fitness into everyone’s life”, promotes “scientific fitness”brand position, and provides professional and intelligent fitness solutions for home, commercial and outdoor space. The products cover home fitness, commercial fitness, national fitness, physical training, Wellness & Fitness , campus sports and other solutions products and training services, commercial space props and other fields to provide scientific fitness to all people and space. SHUA always actively promotes digital transformation, and is devoted to building a fitness platform with "hardware, software, course content and professional fitness coaches" and providing comprehensively all-scenario intelligent and all-age fitness solutions. And now, it has established global business covering more than 70 countries and regions, and nearly a thousand online and offline sales and service integration channels.

 多年來(lái)，舒華堅(jiān)持“產(chǎn)品智能化，運(yùn)動(dòng)娛樂(lè)化、運(yùn)動(dòng)科學(xué)化”的發(fā)展思路，以用戶(hù)為中心，牽引產(chǎn)品創(chuàng)新研發(fā)。公司與上海體育學(xué)院、北京體育大學(xué)、成都體育學(xué)院、鄭州大學(xué)體育學(xué)院、中國(guó)體育科學(xué)學(xué)會(huì)運(yùn)動(dòng)醫(yī)學(xué)分會(huì)CASM、美國(guó)運(yùn)動(dòng)醫(yī)學(xué)學(xué)會(huì)ACSM、南德認(rèn)證檢測(cè)等國(guó)內(nèi)外權(quán)威機(jī)構(gòu)及專(zhuān)家合作，成立國(guó)家級(jí)先進(jìn)實(shí)驗(yàn)室，致力于運(yùn)動(dòng)科學(xué)和產(chǎn)品研究。目前舒華取得國(guó)家專(zhuān)利技術(shù)310余項(xiàng)，并主導(dǎo)、參與近30項(xiàng)國(guó)家及團(tuán)體標(biāo)準(zhǔn)制定。

For many years, SHUA follows the development philosophy of "intelligent products, sports entertainment, and scientific fitness" to improve the user-centered product innovation. Shuhua has been cooperating with Shanghai sports institute, Beijing sports university, Chengdu sports institute, Zhengzhou university sports institute, sports medicine branch of China sports science institute CASM, American society for sports medicine ACSM, TüV institution and other overseas, and founded national-level advanced lab for sports science and products research. From now on, Shuhua has obtained more than 310 national patent technologies, and led and participated in nearly 30 national and industry standards.

一直以來(lái)，舒華致力于推動(dòng)全民健身事業(yè)的發(fā)展和體育強(qiáng)國(guó)夢(mèng)的實(shí)現(xiàn)。2021至2022年，舒華成為“北京2022年冬奧會(huì)和冬殘奧會(huì)官方健身器材供應(yīng)商”，參與建設(shè)三大冬奧村（冬殘奧村）健身中心，為來(lái)自全球的運(yùn)動(dòng)員提供全面的訓(xùn)練保障和服務(wù)；2020至2022年，舒華成為“國(guó)家體育總局冬季運(yùn)動(dòng)管理中心指定健身器材贊助商”，積極支持中國(guó)冰雪運(yùn)動(dòng)發(fā)展，幫助中國(guó)冰雪健兒不斷突破體能創(chuàng)造歷史；此外，2013至2016年、2021至2024年，舒華與中國(guó)奧委會(huì)達(dá)成八年合作，為中國(guó)體育代表團(tuán)征戰(zhàn)索契冬奧會(huì)、里約奧運(yùn)會(huì)、平昌冬奧會(huì)、東京奧運(yùn)會(huì)以及巴黎奧運(yùn)會(huì)提供專(zhuān)業(yè)健身訓(xùn)練裝備；2015至2023年，舒華成為中國(guó)健美協(xié)會(huì)戰(zhàn)略合作伙伴；2017年，舒華健身器械成為金磚國(guó)家領(lǐng)導(dǎo)人廈門(mén)會(huì)晤指定產(chǎn)品；2018年，舒華與國(guó)際中學(xué)生體育聯(lián)合會(huì)簽訂戰(zhàn)略合作協(xié)議，攜手共同推動(dòng)青少年體育事業(yè)發(fā)展；2022年，舒華簽約世界冠軍潘曉婷為品牌代言人，攜手推廣科學(xué)運(yùn)動(dòng)和健康的生活方式。

For a long time, Shuhua has been committed to promoting the development of national fitness and the realization of the dream of a powerful sports country. From 2021 to 2022, Shuhua becomes the official fitness equipment supplier for Winter Olympic and Paralympic Games Beijing 2022, providing professional and scientific fitness products and services for the fitness centers of the Winter Olympic Villages (Paralympic Village). From 2020 to 2022, Shuhua is the "designated fitness equipment sponsor of Winter Sports Management Center of General Administration of Sport of China", offering the supports for the China Ice Sports development to help the Chinese ice athletes improve their skills . In addition, from 2013 to 2016 and 2021 to 2024, Shuhua has been cooperated with Chinese Olympic Committee for eight years,  providing fitness equipment for China Delegation to win 2014 Sochi Winter Olympics Games, 2016 Rio Summer Olympics,  2018 Pyeongchang Winter Olympics, Tokyo 2020 Olympic Games and 2024 Paris Olympic Games. From 2015 to 2023, Shuhua becomes the partner of Chinese Bodybuilding And Fitness Association. In 2017, Shuhua fitness equipment became the designated product for the BRICS Summit in Xiamen. In 2018, Shuhua signed a strategic cooperation agreement with the International Sports Federation for Middle School Students to jointly promote the development of youth sports. In 2022, Shuhua signed a contract with Pan Xiaoting, the world champion of billiards, to promote scientific sports and a healthy lifestyle.

自創(chuàng)辦以來(lái)，舒華積極履行企業(yè)社會(huì)責(zé)任，推廣科學(xué)運(yùn)動(dòng)理念。多年來(lái)，舒華及其控股股東向晉江市慈善總會(huì)、泉州臺(tái)商投資區(qū)慈善總會(huì)、中華全國(guó)體育基金會(huì)等慈善機(jī)構(gòu)及單位捐贈(zèng)資金及健身器材物資，至今舒華慈善基金規(guī)模超4000萬(wàn)元，通過(guò)開(kāi)展“公益健康跑”、“奧運(yùn)健兒公益服務(wù)大行動(dòng)”等公益活動(dòng)及體育扶貧項(xiàng)目，幫助許多青少年享受運(yùn)動(dòng)的快樂(lè)，健康成長(zhǎng)。

Since its inception, Shuhua actively fulfill corporate social responsibility, promote the concept of scientific movement. Over the years, Shuhua and its share holders donated money and fitness equipment and other goods to China sports foundation, Jinjiang Charity Federation, Quanzhou Taiwan Investment Zone charity federation and other charities and institutions. And now, Shuhua charity foundation worth more than 40 million yuan, supporting public welfare activities and sports poverty alleviation projects, such as "Public Health Run" and "Olympic Athletes Public Service Act", and helping teenagers enjoy fitness and grow health.

未來(lái)，舒華將一如既往地積極響應(yīng)國(guó)家“加快體育強(qiáng)國(guó)建設(shè)，促進(jìn)全民健身發(fā)展”的號(hào)召，以“精產(chǎn)品、強(qiáng)品牌、深渠道、高效率”四大戰(zhàn)略抓手為工作提升方向指引，提速發(fā)展、科學(xué)瘦身，加快品牌國(guó)際化進(jìn)程，力爭(zhēng)2030年成為百億企業(yè)。

Shuhua will continue to support China’s appeal of establishing the strategic target of sports powerful nation and promoting the development of national fitness"as always. With the four strategies of great product, powerful brand, multiple sale-channels, and high efficiency, our company continue to rapidly develop, scientifically reduce costs and promote the brand development internationalization to become an enterprise with ten billion revenue in 2030.